After one of our girls’ trips, our friend Heidi made an early exit, leaving behind a closet full of dresses. At first we thought the hotel had supplied them in some version of a fashionista’s minibar, but we quickly realized they were hers. But we learned that fashion lending and hotels is a genius idea, so we’re not surprised to learn of the collaboration between Rent the Runway and the W Hotels during New York Fashion Week.
At the W Union Square, W Times Square, W New York and W Downtown, guests are invited to shop “The Closet” for onsite rentals. Plus, if you’re staying in an executive suite, you’ll get one complimentary dress and accessory rental, all W Hotel guest receive 50 percent off plus free same day or next day shipping (if the dress you want isn’t in The Closet”) and 20 percent off for all other Fashion Week shoppers.
To kick off the collab, Rent the Runway fashion director Lucy Sykes will be at the hotels to help you make your selection today and tomorrow. Happy fashion week!